Applebee’s Park is no more, as the local franchiser of the national chain will not be back as naming-rights sponsor for the home of the Lexington Legends (Low Class A; Sally League), as a ten-year agreement lapses. The ballpark opened in 2001. The team is currently on a search for a new naming-rights deal. Share […]
Tag Archives | naming rights
Moorad group, Escondido sign MOU for new ballpark
A new Triple-A ballpark in Escondido (Cal.) is one step closer to reality after the city and a group led by San Diego Padres owner Jeff Moorad signed a 47-page Memoradum of Understanding for a new ballpark slated to open in 2013. Check it out, as well as our list of highlights. The City Council […]
New name on tap for Amarillo ballpark
With the Amarillo Dillas (independent; United League Baseball) gone, naming rights to the former Amarillo National Bank Dilla Villa — Potter County Memorial Stadium for now — will be sold by Southern Independent Baseball, the ballpark’s new tenant. The deal struck by the Dillas, according to former GM Mark Lee, covered more than just the […]
New for 2011: Werner Park
The new Sarpy County home of the Omaha Royals (Class AAA; Pacific Coast League) has a name: Werner Park, as the local shipping firm pays to put its name on the ballpark. “For the past four years Werner Enterprises has played a large part in sponsoring the Omaha Royals,” said Derek Leathers, Chief Operating Officer […]
New naming rights deal on horizon in Winnipeg?
With the CanWest media empire dead, it sound like we could see a new name for one of our favorite ballparks, CanWest Global Park, the home of the Winnipeg Goldeyes (independent; American Association). CanWest Global Media Corp. has held naming rights to the ballpark since it opened. However, the bankrupt firm has been sold to […]
Thunder to shop naming rights to Waterfront Park
The Trenton Thunder (Class AA; Eastern League) are shopping naming rights to Waterfront Park and have retained Front Row Marketing, a division of Comcast, to assist in the process. “We are willing to partner with a corporation who shares the same values as our brand and a commitment to the community in which we live […]