The Cleveland Indians will follow the actions of other professional sports teams and reexamine the use of a racially inappropriate name and branding during a time of social justice. (more…)
Tag Archives | minnesota twins
Rethinking ballpark branding in #BLM times
We saw two high-profile ballpark changes in the past week, as the Minnesota Twins took down a statue of former team owner Calvin Griffith at Target Field, while the University of Cincinnati will remove Marge Schott’s name from the school’s ballpark. (more…)
2019 Homer Hankies repurposed as cotton face masks
There are plenty of initiatives from MLB teams in the time of the coronavirus pandemic, but this is one that should lift spirits in Minnesota: The Minnesota Twins and team partners are converting the 2019 Homer Hanky into cotton face masks for medical use. (more…)
MLB Faces Uncertainty as Coronavirus Crisis Continues
With Washington Gov. Jay Inslee announcing a ban on gatherings of more than 250 people in the Seattle area amidst the coronavirus crisis, the scheduling of early-season Seattle Mariners home games is among the uncertainties facing MLB. (more…)
Future of MLB Game Broadcasts Still Being Developed
The future of MLB game broadcasts is still being developed, as teams explore a variety of strategies to reach listeners and viewers while also monetizing a valuable asset. (more…)
Minnesota Twins Roll Out 2020 Twins Pass
The Minnesota Twins have rolled out their 2020 Twins Pass, billing the ticket plan as an affordable option that can give fans access to 80 home games for a monthly fee. (more…)
Target Field, Minnesota Wild to Host 2021 NHL Winter Classic
The NHL Winter Classic returns to a ballpark in 2021, as the Minnesota Wild and Target Field will host next year’s New Year’s Day outdoor game. (more…)
All MLB Ballparks Will Feature Extended Netting in 2020
MLB Commissioner Rob Manfred is now on record with news that all 30 MLB teams will feature extended netting of some sort in their home ballparks for the 2020 season, with several teams already announcing plans. (more…)
Target Field Extended Netting on Tap for 2020
We expect to see plenty of moves like this for the 2020 season: The Minnesota Twins will once again install extended netting at Target Field while adopting state-of-the-art materials. (more…)
Minnesota Twins Receive U.S. Green Building Council Award
The Minnesota Twins have received a 2019 Leadership Award from the U.S. Green Building Council (USGBC), recognizing the organization’s contributions to green building and sustainability in the sports industry. (more…)
Target Field at 10
What do you do when you want to add new features to a ballpark with an extremely limited footprint? You change the rules and extend the ballpark boundaries to encompass a nearby plaza, as the Minnesota Twins did this season at Target Field. (more…)
Twins, Pentair Add New Water Filtration Stations To Target Field
Ask any fan at a ballpark about concessions, and one inevitable complaint is the need to buy bottled water at a high price. The Minnesota Twins and partner Pentair are addressing that need with new filtration stations at Target Field. (more…)
Target Field Earns LEED Gold Recertification
Thanks to continued upgrades to Target Field, the Minnesota Twins have achieved LEED (Leadership in Energy & Environmental Design) Gold recertification for Existing Buildings: Operations & Maintenance. LEED is the world’s most widely used program for the design, construction and operation of high-performance buildings. (more…)