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Tag Archives | promotion

Ah, the power of cheese

There’s apparently some serious mojo behind the Kraft Singles/Minor League Baseball promotion this season: wrapper redemptions have increased 13 percent from this time last season, with a 15 percent increase in the weekly average number of wrappers redeemed as compared to last year. To date, there have been 241 Tuesday Minor League Baseball games played. […]

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Shorebirds embrace the ‘Stache

It’s Mustache May with the Delmarva Shorebirds (Low Class A; Sally League), as the team’s front office and select players and coaches will grow mustaches for the entire month of May, with fans voting on the best mustache as part of a promotion. Money raised through the promotion will benefit the “Strike Out Hunger” initiative […]

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Tumminia, Mets, Cyclones feted by NYU’s Sports Business Society

The New York Mets, the Brooklyn Cyclones (short season A; NY-Penn League) and Tyler Tumminia, Vice President of Marketing and Operations with The Goldklang Group, will be honored by NYU’s Sports Business Society on April 12. Tumminia will be named 2011 Executive of the Year. She joins an elite group of prior recipients, including MLS […]

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Storm to Sheen: Come on down!

The Lake Elsinore Storm (High Class A; California League) are tempting the fates by inviting human train-wreck Charlie Sheen to The Diamond for a “Charlie Sheen-co de Mayo” promotion on May 5. Of course, Sheen occupies a special place in the baseball world for his portrayal of Ricky “Wild Thing” Vaughn in Major League and […]

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