We have a new look for the Kane County Cougars (Low A; Midwest League), as the team unveils a new logo, uniforms, and more. (more…)

We have a new look for the Kane County Cougars (Low A; Midwest League), as the team unveils a new logo, uniforms, and more. (more…)
Another team with an updated look, as the Hickory Crawdads (Low A; Sally League) unveiled new logos, lettering, numbers, jerseys, and hats for the 2016 season. (more…)
When an affiliation change forced Daytona’s baseball team to revamp its branding, the resulting Daytona Tortugas name and logo ended up launching the best new look in baseball, as chosen by the editors of Ballpark Digest. (more…)
Lots of news from Riley Park today, as the Charleston RiverDogs (Low A; Sally League) break their season attendance mark and unveil new logos and uniforms for the 2016 season. (more…)
The Visalia Rawhide (High Class A; California League) officially released new away uniforms for 2015 and beyond, as the team will wear “Visalia” on their chests for the first time since 2008. (more…)
We have the new logo and secondary marks for the South Bend Cubs (Low Class A; Midwest League), as the team preps for a new season as a Chicago Cubs affiliate. UPDATED! (more…)
We have a new look for the Tennessee Smokies (Class AA: Southern League) that brings the team’s branding and colors closer to those of parent team Chicago Cubs. (more…)
The Erie SeaWolves (Class AA; Eastern League) are marking 20 years of history with a commemorative logo, a new alternate uniform and a series of 20 Seasons promotions. The season-long initiative will celebrate the fans, players and memories made since the SeaWolves debuted in 1995. ”We are excited to celebrate the 20th season of SeaWolves […]
Under new ownership, the Wilmington Sharks (summer collegiate; Coastal Plain League) have unveiled a new branding plan for 2014. “Since purchasing the team in December, our organization has been committed to rebranding every aspect of the Wilmington Sharks baseball experience,” said Peter Freund, owner of the Sharks. “The new identity is symbolic of our commitment […]
With a nod to the area’s baseball history combined with plenty of community input, we have the name of the newest team in the summer-collegiate West Coast League: the Yakima Valley Pippins. The Pippins brand features vibrant colors that reflect those found in the sunshine, majestic mountains, and rolling farmlands of the Yakima Valley. The […]
The Rochester Red Wings (Class AAA; International League) unveiled a new look, with the iconic Spikes updated for 2014. “Our Spikes logo has been a beloved one for us, with great popularity both locally and nationally with souvenir sales across every state in the country,” said Red Wings President/CEO/COO Naomi Silver. “In keeping with the […]
It was the perfect look and perfect marketing for a beer-crazy region: The Hillsboro Hops (short season A; Northwest League) have won Best Logo/Branding in the 2013 Ballpark Digest Annual Awards. If you were to pick an area that typifies America’s love affair with craft beers, it would be the Pacific Northwest, home to hundreds […]
The Erie SeaWolves (Class AA; Eastern League) unveiled a new logo, team marks, color schemes and uniforms last night in anticipation of the 2013 season. “We are proud to start a new chapter in SeaWolves history,” SeaWolves President Greg Coleman said. “Our new logos, colors and uniforms will enhance the ballpark experience and give fans […]