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Athletics: No go for O.co

Because they weren’t a financial party to the naming-rights deal, the Oakland Athletics are using Oakland-Alameda County Coliseum as their ballpark name this season, not O.co Coliseum. The naming-rights deal between Overstock and the NFL’s Oakland Raiders for a reported million dollars annually didn’t bring in the Athletics as a partner. The lease calls for […]

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Oakland: One last gasp at keeping A’s

Oakland will take one last run at keeping the Athletics by paying $3.5 million on an attempt to persuade private investors to upgrade facilities at the Coliseum sports complex. The city will pay $1.6 million to JRDV Architects, Forest City Enterprises and HKS Sports and Entertainment to determine the long-term feasibility of the complex, which […]

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O.co Coliseum goes live tomorrow

The Oakland-Alameda County Coliseum will officially become O.co Coliseum tomorrow, as Overstock.com — purchaser of naming rights to the home of the Oakland Athletics — unveils a new corporate name and a logo just in time for a U2 concert. The Internet retailers purchased naming rights to the Coliseum in a six-year, $7.2 million naming-rights […]

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