MLB is doing some brilliant marketing these days, but the Cleveland Indians unleashed the creative hounds in pushing Corey Kluber for the All-Star team.
The Indians took to social media to promote Kluber:
Ever wonder what @CKluber does the morning of an off day? http://t.co/e84yU9epqd #VoteKluber #ClevelandRox pic.twitter.com/5CDzrZKT8t
— #VoteKluber (@Indians) July 7, 2014
Scary stuff #TooSeriousKluber #VoteKluber #VoteMorneau #ClevelandRox pic.twitter.com/XNFggFc9jL
— #VoteKluber (@Indians) July 7, 2014
It’s led to a whole bunch of social-media postings inspired by the Indians:
When @CKluber told @McKaylaMaroney he was a finalist for the @MLB #ASG, she was #thrilled. @Indians #ClevelandRox pic.twitter.com/1R7Oe803hQ
— James Taylor (@BeardOfWonder) July 7, 2014
Brilliant.
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