In celebration of their milestone 2018 campaign, the Charleston RiverDogs (Low A; Sally League) have unveiled a commemorative 25th season logo.
“We are grateful to be a part of a city with so much history,” said RiverDogs President and General Manager Dave Echols. “While we may be Charleston’s youngest historic site, in dog years, we rank right there among some of the Lowcountry’s oldest institutions.”
The celebratory logo was created by Studio Simon, who also redesigned and refreshed the RiverDogs’ logo package in 2015. The dog collar logo balances the history and tongue-in-cheek fun synonymous with the RiverDogs brand. With a past that includes “Nobody Night” and the World’s Largest Silly String Fight, the RiverDogs are coming off a record-setting season in attendance and gearing up for their 25th year. “We’re going to ask fans to start paying in dog dollar prices, so an $8 general admission ticket will now be $56,” quipped Echols.
Along with a brand-new promotional calendar in the works, the club will take time to reflect on some of the best RiverDogs theme nights of yesteryear. The club will also highlight their storied history of former players with the likes of Josh Hamilton, Aaron Judge, Alex Rodriguez, and Delmon Young all having once suited up in the RiverDogs uniform.
Charleston has played host to a minor league baseball franchise as early as 1886 when the Seagulls first took the field as members of the Southern League; the city has since played host to more than 70 seasons of professional baseball. After a one-year absence without a team, Charleston became a founding member of the South Atlantic League in 1980 when the Charleston Royals began play at College Park, later becoming the Rainbows when the club switched affiliations to San Diego in 1985.
The “RiverDogs” played their first season in 1994, rebranding under their Goldklang Group ownership, who initially purchased the club in 1989. The Goldklang Group helped the RiverDogs transition to Joseph P. Riley, Jr. Park in 1997, and continue to oversee the club under their most successful seasons today.