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Hot Rods to launch national health program

Bowling Green Hot RodsThe Bowling Green Hot Rods (Low Class A; Midwest League) will be leading the national launch of a new health program, Heroes of the Health League, at the team’s June 26 in conjunction with the Alliance for Consumer Education (ACE).

Heroes of the Health League is a program aimed at teaching young children about important health issues. 

“We are honored that ACE has chosen the Hot Rods and Bowling Green, Kentucky as the launch pad for this new program,” said John Willi, Vice President of the Hot Rods ownership group, DSF Sports.  “This important initiative is relevant to children of all ages, especially the recent kindergarten graduates we will honor on June 26.”

Local kindergarten classes are being invited to take part in a “Parade of Heroes” around the field and participate in opening ceremonies. The parade will also include local first responders, teachers, poison educators and other local “heroes.”

Heroes of the Health League is an all-encompassing look at the home through the eyes of children. “The Hot Rods continue to be an integral part of their community by educating fans on how to stay safe. In supporting our newest program — which covers poison prevention, recycling, fire safety, fall prevention, pet safety, product management and sustainability — they are ensuring children and their families are equipped with knowledge for a healthier future,” says Colleen Creighton, Executive Director of the Alliance for Consumer Education.

During the baseball game, kids will have the opportunity to play the Heroes of the Health League game and travel through a virtual house — clicking in rooms and playing mini games to learn health and safety tips. After completing the game, kids will have the chance to design their own Heroes of the Health League badges.


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