The Cincinnati Reds are adding a second videoboard to Great American Ball Park for the 2015 MLB All-Star Game, backed by longtime team sponsor Proctor & Gamble.
The 90-foot-by-30-foot videoboard will be installed by Daktronics in back of the left-field Sun/Moon Deck area. It’s envisioned as an auxiliary scoreboard, designed to serve folks sitting in the 7,500 seats without a clear view of the current main scoreboard.
“We are proud to partner with P&G on this project and excited to showcase the extensive brand portfolio of this iconic global company,” Reds president and CEO Bob Castellini said in a statement. “We are grateful P&G continues to honor its local roots by supporting projects such as this.”
The 86th All-Star Game will mark the fifth time that the Reds will serve as hosts of the Midsummer Classic, and Great American Ball Park will be the city’s third venue to host the festivities. Crosley Field staged the 1938 and 1953 All-Star Games, while Riverfront Stadium was the venue for the Midsummer Classics of 1970 and 1988. The game is scheduled for July 14.