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Hillsboro approves naming-rights deal with Bears

New Hillsboro ballpark

No surprise: the Hillsboro (Ore.) City Council unanimously approved a naming-rights deal with the relocating Yakima Bears (short season A; Northwest League), where the team has 60 days to launch marketing.

The proposal, negotiated separately from the lease that is bringing the Bears to the Portland suburb next season, calls for the team ownership to sell naming rights to the new ballpark. Hillsboro will receive 70 percent of naming-right revenue, at a minimum of $150,000 per season. There are potentially four naming-rights deals in play, including the potential for field, parking and press-box naming rights.

The Bears will be selling a five-year deal, with a five-year options afterward. 

RELATED STORIES: Hillsboro set to approve naming-rights dealHillsboro approves offer sheet to Yakima BearsHillsboro set to vote on new ballpark; Milwaukie will delay decisionMilwaukie advances, Hillsboro retreats in Portland-area ballpark raceYakima County: We’ll discuss ballpark upgradesPlan B for Bears: Work on Yakima ballpark planAdmissions tax voted down in Clark CountyMilwaukie seeks public input on new ballparkMilwaukie moves ahead with ballpark-feasibility studyClark County postpones ballpark hearingCounty scales back commitment to Portland-area ballparkCompeting ballpark plans in PortlandNew Portland-area ballpark could provide economical bump: studyClark County reverses course; will exclusively negotiate with BearsClark County passes on exclusive negotiations with Bears; opposition to new ballpark risesFunding plan emerges for new Clark County ballpark;Yakima Bears to Portland area

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