After announcing a rebranding project earlier this year, the Staten Island Yankees (Short Season A; NY-Penn League) have decided to keep their name. (more…)
Tag Archives | rebranding
SI Yankees Announce Name the Team Contest Finalists
Finalists have been revealed for the Staten Island Yankees‘ (Short Season A; NY-Penn League) name the team voting, leaving fans with five possible monikers. (more…)
Hillcats Reveal Finalists for New Name
Over the next week, the Lynchburg Hillcats (High A; Carolina League) will allow fans to select from one of six monikers in their name the team contest. (more…)
B-Mets Embarking on New Era
A new era is underway in Binghamton, where the Binghamton Mets (Class AA; Eastern League) are in the midst of an ambitious rebranding process. While their change in identity will mark a drastic step for the franchise, it is not the lone transformation taking place. (more…)
Hillcats to Rebrand Before 2017 Season
As they prepare rebrand before next season, the Lynchburg Hillcats (High A; Carolina League) are starting a name the team contest. The new name will take effect in time for the 2017 season. (more…)
Zephyrs to Rebrand in 2017
For the first time since their move to The Big Easy, the New Orleans Zephyrs (Class AAA; Pacific Coast League) are seeking a new name. (more…)
B-Mets to Rebrand After 2016 Season
Changes are on the horizon for the Binghamton Mets (Class AA; Eastern League), with the team announcing a rebranding process that will be completed this fall. (more…)
Hot Rods unveil new team branding for 2016
We have a new look for the Bowling Green Hot Rods (Low A; Midwest League), as the team unveils new colors, redesigned logos, jerseys and hats for the 2016 campaign. (more…)
Kane County Cougars unveil new look for 2016
We have a new look for the Kane County Cougars (Low A; Midwest League), as the team unveils a new logo, uniforms, and more. (more…)
R-Phils to change team name
After 46 years, the Reading Phillies (Class AA; Eastern League) will be changing the team name as part of an offseason rebranding process. The franchise’s new name, logo, and jerseys will be unveiled at 12:30 p.m. on Saturday, Nov. 17 at the Name Change Announcement to be held at FirstEnergy Stadium. The event will run […]
Owners to rebrand rebranded Panthers
The new owner of the Yuma Panthers (independent; American West Baseball League) is already dropping his rebranding of the team and is seeking public input on a new name. The Panthers have technically never played a game: the former Yuma Scorpions (independent; North American League) were pulled out of the NAL for the 2012 season […]
It’s Aeros again in Akron
The rebranding of the Akron Aeros (Class AA; Eastern League) has concluded, and the results are in: the team will be the Aeros for the foreseeable future. A contest held by the team and the local newspaper asked fans to choose their favorite from a list of Aeros, RubberDucks, Vulcans, Tire Jacks and Gum Dippers. […]
The Akron Gum Dippers or Tire Jacks? Could happen
The Akron Aeros (Class AA; Eastern League) are holding a team rebranding contest, and some of the finalists — Gum Dippers, Tire Jacks — are certainly noteworthy. You don’t see too many rebranding contests in the minors, and the premise of this one is pretty simple: either the Aeros name will be retained or a […]