The Oakland-Alameda County Coliseum will officially become O.co Coliseum tomorrow, as Overstock.com — purchaser of naming rights to the home of the Oakland Athletics — unveils a new corporate name and a logo just in time for a U2 concert. The Internet retailers purchased naming rights to the Coliseum in a six-year, $7.2 million naming-rights […]
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The Week That Was: May 1
The ongoing battle between Frank McCourt and Bud Selig, a naming-rights sale in Oakland and a full accounting of team names in Minor League Baseball made headlines this week. The top stories on Ballpark Digest this past 10 days or so, as measured in page views. Yankees sued over authorship of iconic logo McCourt response […]
It’s official: Overstock.com Coliseum
It’s official: The Oakland Athletics will call Overstock.com Coliseum home after the Oakland Alameda County Coliseum Authority approved a six-year, $7.2 million naming-rights deal at a Wednesday meeting. The home of the Oakland Athletics and the Oakland Raiders will have yet another name, joining Oakland-Alameda County Coliseum (1966-1998, 2008-2011), Network Associates Coliseum (1998–2004) and McAfee […]
On deck: Overstock.com Coliseum
Oakland-Alameda County Coliseum could become Overstock.com Coliseum if the Oakland Alameda County Coliseum Authority approves a six-year naming-rights deal at a Wednesday meeting. As first reported in Sports Business Daily, the home of the Oakland Athletics and the Oakland Raiders would have yet another name, joining Oakland-Alameda County Coliseum (1966-1998, 2008-2011), Network Associates Coliseum (1998–2004) […]