One reason for optimism in the industry: a marked increase in MiLB alt branding for 2023. One new one worth noting: a six-game engagement for the Amarillo Calf Fries (Class AA; Texas League). (more…)
Tag Archives | brandiose
2022 Logo/Branding of the Year: Beloit Sky Carp
It was a year of change for Beloit. Not only did the team get a new ownership group and a new ballpark, they also rolled out a new logo and new branding. Their new identity as the Beloit Sky Carp (High-A; Midwest League) is our choice for the 2022 Logo/Branding of the Year. (more…)
Scrappers to Play as Peppers in Oil July 13
The Mahoning Valley Scrappers (Short Season A; NY-Penn League) will take the field as the Mahoning Valley Peppers in Oil on July 13, part of a promotion that includes branded uniforms and merchandise. The iconic area appetizer will be featured on the game worn jerseys, game worn hats and retail hats and shirts. (more…)
Connecticut Tigers to Rebrand for 2020
The Connecticut Tigers (Short Season A; NY-Penn League) are planning to rebrand ahead of the 2020 season, as the team has started accepting fan input for a new moniker. (more…)
Rocket City Trash Pandas Logos, Branding Unveiled
Pairing the unlikely combination of space travel and raccoons, the Rocket City Trash Pandas (Class Class AA; Southern League) unveiled logos for the team’s inaugural 2020 season in the Huntsville suburb of Madison, AL. (more…)
Eastern League Unveils New Logo
We have a new logo for the Class AA Eastern League, as the circuit partners with Brandiose in the first design change for the Eastern League logo since the 1998 season. (more…)
10 Finalists for New Madison Team Name Unveiled
A slate of 10 finalists have been unveiled in the name the team contest for Madison, AL‘s upcoming Class AA Southern League club, which will open a new ballpark in 2020. (more…)
New for 2018: Gwinnett Stripers
The Gwinnett Braves are no more, as a rebranding effort has resulted in the team becoming the Gwinnett Stripers for 2018 and beyond. The new name and logos for the Class AAA International League franchise were unveiled on Friday. (more…)
Augusta GreenJackets Unveil New Logos
In advance of the 2018 season, the Augusta GreenJackets (Low A; South Atlantic League) have overhauled their look with a fresh set of new logos. The club is releasing its new logos ahead of April’s debut of SRP Park, its new ballpark in North Augusta, SC. (more…)
Editor’s Choice Award for Outstanding Achievement: Redband Rally Campaign, Spokane Indians
With the Redband Rally Campaign, the Spokane Indians (Short Season A; Northwest League) launched a multifaceted endeavor combining branding, merchandising, promotion and community outreach, along with a very unique and striking rally mascot. That successful effort earned the team an Editor’s Choice Award for Outstanding Achievement in the 2017 season. (more…)
2017 Best Logo/Branding: Down East Wood Ducks
In a season that saw multiple rebrands across Minor League Baseball, the Down East Wood Ducks (High A; Carolina League) snared the 2017 Ballpark Digest award for Best New Logo/Branding of the Year. Brandiose stepped in to help the team create what has become a beloved, signature look. (more…)
Fightin Phils Unveil America’s Classic Ballpark Logo
The Reading Fightin Phils (Class AA; Eastern League) have spruced up the branding for their ballpark, unveiling a new America’s Classic Ballpark logo. The new logo includes homages to the history of FirstEnergy Stadium, which first opened in 1950. (more…)
Brandiose Unveils Brandiose Ops
Brandiose has unveiled a new initiative, as it is rolling out Brandiose Ops, which will create software for fan engagement. (more…)