It has been a year of development for the South Bend Cubs (Low A; Midwest League), as they are nearing completion on The Ivy at Berlin Place. The project, which gives South Bend a Wrigleyville feel while tying into surrounding downtown development, has earned a 2018 Editor’s Choice for Outstanding Achievement Award. (more…)
It was all hands on deck as the Omaha Storm Chasers (Class AAA; Pacific Coast League) mapped out a marketing campaign celebrating the franchise’s 50th season. The elaborate endeavor, ranging from themed promotions to a feature-length documentary, is our choice for 2018 Best Marketing Campaign in the annual Ballpark Digest Awards. (more…)
In the best Minor League baseball marketing television spots, teams create unique ads that not only promote their brand but connect it to the community. We highlight the best in our Ballpark Digest annual awards for 2018 Marketing TV Spot of the Year (more…)
Over the past two years at Dunkin’ Donuts Park, the Hartford Yard Goats (Class AA; Eastern League) have focused on increasing outreach by developing unique community programs. Because of these programs, the Yard Goats are the winner of the 2018 Ballpark Digest Commitment to Charity Award. (more…)
Mixed-use developments are a current trend in sports, with many teams developing unique areas around their ballparks and stadiums that include restaurants, hotels, and shopping and entertainment districts. (more…)
The Frisco RoughRiders (Class AA; Texas League) have garnered headlines over the years for various ballpark projects, from the Choctaw Lazy River to the Bull Moose Saloon. Now, another idea is making waves. (more…)
A long time ago in a galaxy far, far away….you know the rest. Eleven seasons ago and in two ballparks in different parts of the country, the idea for Star Wars nights began to take shape. (more…)
Several Major League Baseball teams are celebrating anniversary seasons this year, including the Arizona Diamondbacks, Colorado Rockies, Kansas City Royals, Los Angeles Dodgers, Miami Marlins, Oakland Athletics, San Francisco Giants, and Tampa Bay Rays. (more…)
Teams around Minor League Baseball are always looking for ways to host events other than baseball games at their ballparks. This includes concerts, a traditionally popular offering that will be seen at ballparks around the minors in 2018. (more…)
Ballparks and teams are always looking for events in addition to baseball games to bring fans to their venue. Concerts have been a popular choice for many years and this season is no different, as a slew of musical talent prepares to tour ballparks around Major League Baseball. (more…)
It seems like many off-seasons have themes when it comes to Minor League Baseball team rebranding, and 2018 is shaping up to be The Year Of The Fish. (more…)
SEC baseball powerhouse Mississippi State University has never been afraid of embracing change and finding new ways to upgrade and enhance Dudy Noble Field, as the home of the Bulldogs is the midst of a two-year renovation set to be completed for the 2019 season. (more…)
It’s an idea that’s been brewing for over ten years and as Opening Day 2018 approaches, the Augusta GreenJackets (Low A; Sally League) are preparing to open SRP Park. (more…)
