Beer has been closely associated with professional baseball since the game’s earliest days, but it was not initially a marriage welcomed by owners. In fact, the National League once expelled teams for selling beer at the ballpark. But over the years that relationship changed, and over time baseball became a prime marketing tool for breweries. […]
The Milwaukee Brewers are the second MLB team to add a DraftServ self-serve beer machine, as the Miller Park unit was operational at last night’s game. Fans 21 and older will be able to purchase a $15 or $25 card that will act similar to a credit card. Fans can use their card on one […]
Home-run derbies are integral parts of All-Star Games, but the format has staled in recent years. By moving the competition to the USS Yorktown flight deck and bringing in some celebrity flash, the Charleston RiverDogs won Best Promotion of 2012 in the Ballpark Digest Awards. “Other teams have spruced up home-run derbies in recent years, […]
