The Boston Red Sox are proposing a new concessions stand at the exterior of Fenway Park that would sell Fenway Franks and other food items daily, even on non-game days.
The new stand would be located on Lansdowne Street, near Gate C, next to the WEEI broadcast booth. The Red Sox have applied to the city to open the stand.
The John Henry era at Fenway Park certainly has been notable for the mangement’s relentless pursuit of monetizing every square inch of the oldest ballpark in the major. It’s quite breathtaking, really: between turning a staging area for TV trucks into a concessions area and adding premium seating above the Green Monster and down the third-base line, the Red Sox have managed a slew of upgrades while at the same time maintaining the historic nature of the place. And with the expansion of the concessions onto Yawkey Way before games — an expansion that continues annually, with cocktails on the agenda for 2014 — the Red Sox game is not a game, but rather an event.
“It would be located within the ballpark in a space next to the WEEI broadcast booth,” Red Sox spokeswoman Zineb Curran said. “It’s a new, small concession stand that would have its own entry door off of Lansdowne Street.”
There are no formal plans yet in terms of what kind of food would be sold, according to Curran. The Lyons Group-owned Bleacher Bar operates a takeout window on game days near Gate C that sells ice cream, soda, sandwiches, pretzels, hot dogs and fries.
The proposal is set to be heard by the city’s Zoning Board of Appeal on March 11.
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