We have a naming-rights deal in Texas: Rangers Ballpark in Arlington will be known as Globe Life Park in Arlington, as the Rangers and Globe Life and Accident Insurance Company come to an agreement.
The name change of the park is effective immediately.
Based in McKinney, Texas, Globe Life And Accident Insurance Company has been serving the life insurance needs of American families since 1951.
Under the agreement, Globe Life will be the Official Life Insurance Partner of the Texas Rangers. The company will also be making a substantial commitment to support youth baseball and softball programs in the Rangers’ five-state territory through a grant partnership program with the Texas Rangers Baseball Foundation.
“Globe Life is the perfect partner–a Texas-based company that has been helping families with their insurance needs for more than 60 years,” said Rangers Co-Chairmen Ray Davis and Bob Simpson in a press statement.
“This agreement makes us a stronger organization–on the field and in our community. It will give us increased flexibility and help us remain competitive from both short-term and long-term perspectives.
“Globe Life Park in Arlington will continue to be the place for families and all Rangers fans to enjoy a great baseball experience. The Texas Rangers are proud to be entering into a long-term agreement with Globe Life.”
The Rangers and Globe Life today unveiled a new Globe Life Park in Arlington logo, which will be displayed throughout the park, including on the tops of both dugouts. Globe Life will also receive other permanent and digital signage throughout Globe Life Park in Arlington as well as a presence on texasrangers.com and the Texas Rangers Radio Network.
In 2014, Globe Life will also serve as the sponsor of Elvis Andrus Kids Jersey Day on Friday, June 27 when the Rangers host Minnesota.
Globe Life Ballpark in Arlington, which opened as The Ballpark in Arlington in April, 1994 is celebrating its 20thanniversary in 2014.
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