This, to the best of our knowledge, is a first: the Rockford RiverHawks (independent; Frontier League) are wearing uniform sponsor logos for every game, in a straight sale of sponsorship rights. We’re not counting auto racing, golf or MLS soccer and don’t want to embark on a discussion of whether these are major sports; for the […]
Tag Archives | sponsor
New for 2012: Bergen Boulders
Nice promo: the Rockland Boulders (independent; Can-Am League) will be changing their team name to the Bergen Boulders — but just for a day. With Bergen County residents accounting for a good chunk of the team’s fan base — some 9 percent — and a ready sponsor in a local car dealership, the Boulders will […]
Rangers, Reliant Energy gun for sunglasses world record
This seems to be the year for Major League Baseball teams shooting for obscure world records: tonight the Texas Rangers will attempt to set the mark for “Most People Wearing Sunglasses in the Dark,” as part of a promotion to push a new solar-energy service from sponsor Reliant Energy. Fans at The Ballpark in Arlington […]