Allegiant has struck a national partnership agreement with Minor League Baseball, making it the “Official Airline of Minor League Baseball.”
“We’re beyond excited to announce this new partnership with Minor League Baseball and to become the official airline for clubs nationwide,” said Scott DeAngelo, Allegiant chief marketing officer. “Since 2001, Allegiant has flown countless sports fans to cheer on their home teams on affordable, nonstop flights, and this partnership reinforces our commitment to the 118 communities we serve as their hometown airline.”
In addition to the designation as the “Official Airline of Minor League Baseball,” Allegiant will engage with fans through various touchpoints in the ballpark as they cheer on their favorite MiLB teams. At select games, fans can participate in Friday Fly Away giveaways for a chance to win nonstop flights to great destinations all across the U.S. Allegiant will also serve as the naming rights partner of a digital advertising network that spans multiple MiLB markets across the country.
Other aspects of the partnership consist of inclusion in the MiLB Charities CommUNITY initiative, an ongoing program to promote unity, understanding, acceptance and inclusion at MiLB ballparks, and serving as a Presenting Partner at the 2018 Baseball Winter Meetings, the largest gathering of baseball executives in the country, Dec. 9–13, in Las Vegas.
“Our two organizations share a collective vision for and commitment to the communities we serve,” said Minor League Baseball’s Chief Marketing & Commercial Officer David Wright. “We are proud to partner with an industry leader, and look forward to amplifying key activations and extending the partnership beyond the ballpark.”
Since 2001, more than 80 million passengers have flown on Allegiant via nonstop, ultra-low-cost flights to destinations across the country