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Boomers eschew social media — for one-night promo

WilsonThe Schaumburg Boomers (independent; Frontier League), who do a pretty good job with social media, are eschewing the technology for an upcoming Human Interaction Night on Saturday, July 26.

The theme: turn off the smartphones and interact with your fellow human beings. That may be harder to do for many, but the Boomers are throwing in some incentives for interactions. From a special guest appearance from “Wilson” from the movie Castaway to the “Talk to a Human” Booth on the concourse to the cell phone user dunce cap, Human Interaction Night is centered on appreciating some time together watching winning baseball (the 2013 Champion Boomers are 20-7 at home in 2014) and enjoying the opportunity to experience time with family or friends.

“It’s no secret that people are becoming more plugged in than ever before,” said Boomers President and General Manager Andy Viano. “We thought this night would be a unique way to take the Boomers experience – fun, affordable, family entertainment and a winning team – and take it a step further to encourage people to really spend quality time with each other in a great environment.”

As noted: the Boomers are pretty adept at social media. In the offseason, the team successfully ran a Kickstarter campaign to fund a Zombie Night at the ballpark.

The night begins with free stuff for the first 1,000 kids age 12 and under as the little ones will receive a free Youth T-Shirt courtesy of ABC Plumbing, Heating, Cooling, & Electric and ends with a bang featuring a fantastic post-game fireworks show presented by COUNTRY Financial and 670 the Score.

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