TuneIn is announcing a multi-year agreement with Minor League Baseball’s Baseball Interactive Rights Company (BIRCO) to bring live, online radio broadcasts of MiLB games to sports fans everywhere.
By offering free access to MiLB games on TuneIn Radio, sports fans will be able to hear live broadcasts on over 200 connected devices ranging from mobile phones and tablets, to smart TVs and cars. Fans will also be able to listen to games on MiLB.com, the official website of Minor League Baseball, club and league sites.
“Listening to baseball on the radio is a great American pastime, and by partnering with Minor League Baseball, we are bringing fans a way to enjoy baseball in ways they’ve never been able to do before,” said John Donham, CEO, TuneIn. “Opening up the world of Minor League Baseball to TuneIn listeners brings us one step closer to our goal of offering all the world’s audio to people from wherever they are.”
The agreement with BIRCO, which manages the digital media rights of its member Minor League Baseball clubs and leagues, and MLB Advanced Media, the exclusive provider of interactive services for BIRCO, ensures baseball fans can listen to many of the 10,000 games played each season, whether they’re following their hometown teams, or listening to baseball’s top prospects. TuneIn will feature regular season, play-off, and championship action from every level of Minor League Baseball, including the Appalachian, California, Carolina, Eastern, Florida State, International, Midwest, New York-Penn, Northwest, Pacific Coast, Pioneer, South Atlantic, Southern and Texas leagues.
“Minor League Baseball is excited about its new partnership with TuneIn, and the ability to offer the more than 40 million monthly active listeners on TuneIn access to live games. We believe this partnership will afford passionate fans an even more expansive and fulfilling connection to their favorite teams and players no matter where they are in the world,” said Brian Earle, Vice President, BIRCO & Business Services, Minor League Baseball.
Minor League Baseball fans also can catch live action through the free TuneIn Radio app and on TuneIn.com by browsing the sports category or by simply typing any team name into the search bar. TuneIn is the official audio player on the MiLB.com network.
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